Comments on: Gladwell’s Pointless Tips for Yellow Pages http://www.broadbandevolved.com/my_weblog/2009/05/malcolm-gladwell-tips-for-yellowpages.html Inbound Broadband is the future of SMB marketing. Here’s why. Wed, 14 Oct 2009 13:27:10 -0400 http://wordpress.org/?v=2.8.3 hourly 1 By: matt http://www.broadbandevolved.com/my_weblog/2009/05/malcolm-gladwell-tips-for-yellowpages.html/comment-page-1#comment-184 matt Fri, 15 May 2009 17:11:32 +0000 http://www.broadbandevolved.com/my_weblog/?p=630#comment-184 Thanks peter for the clarification. Thanks peter for the clarification.

]]> By: Peter Krasilovsky http://www.broadbandevolved.com/my_weblog/2009/05/malcolm-gladwell-tips-for-yellowpages.html/comment-page-1#comment-182 Peter Krasilovsky Fri, 15 May 2009 16:54:43 +0000 http://www.broadbandevolved.com/my_weblog/?p=630#comment-182 Matt! It would be kind of fun to have Joe The Plumber (!!!). But Gladwell's main point was that instead of worrying about how much of your legacy business you have lost, you should focus on what opportunities are there for you to keep leveraging. I NEVER get tired of hearing this. And neither did the Yellow Pages publishers in attendance. Most of these guys don't read Gladwell in The New Yorker, but they listened with rapt attention http://blog.kelseygroup.com/index.php/2009/04/28/ypa-09-malcolm-gladwell-talks-yellow-pages/ Matt! It would be kind of fun to have Joe The Plumber (!!!). But Gladwell’s main point was that instead of worrying about how much of your legacy business you have lost, you should focus on what opportunities are there for you to keep leveraging.

I NEVER get tired of hearing this. And neither did the Yellow Pages publishers in attendance. Most of these guys don’t read Gladwell in The New Yorker, but they listened with rapt attention

http://blog.kelseygroup.com/index.php/2009/04/28/ypa-09-malcolm-gladwell-talks-yellow-pages/

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